Agenda
Explore our 2025 Agenda
9:00 - 10:00 am
Welcome & Check In
Sign in, grab refreshments, and explore the exhibition hall.
Virtual Attendee Exclusive: Mystery Shopping 101
Learn all the basics - from what mystery shopping is to how to find gigs and submit reports.
10:00 - 10:30 am
Keynote: What’s an Ipsos?
Mystery Shoppers play a vital role at Ipsos. Learn about the impact of your insights and how they help our clients create better experiences around the world.
10:30 - 11:00 am
Sharpening Your Skills: Best Practices for Writing Impactful Mystery Shopping Reports
Our expert panelists, representing diverse perspectives - from quality assurance to reporting and client relationships - will guide you through best practices for providing clear, concise, and actionable insights in mystery shopping reports that brands actually care about.
11:00 - 11:15 am
Unlocking New Opportunities: Level Up Your Side Hustle Game
Get introduced to exciting side hustle opportunities available at Ipsos and beyond.
11:15 - 11:30 am
Break
11:30 - 12:00 pm
*Premium Session: Passport to Luxury: High-End Mystery Shopping Opportunities Worldwide
Luxury mystery shoppers evaluate high-end brands in retail settings like automotive dealerships, jewelry and watch stores, and fashion boutiques. Learn about current opportunities around the globe, qualifications and typical scenarios.
Virtual Attendee Exclusive: Navigating Mystery Shopping Platforms: Shopmetrics
Our speakers will guide you through using Shopmetrics on both the website and the mobile app (iShopFor Ipsos NEXT). Learn how to find new gigs, get certified for shops, and submit reports, all on the Shopmetrics platform.
12:00 - 12:30 pm
Smart Tools for Savvy Shoppers: Boost Your Mystery Shopping Efficiency with AI
s power responsibly to elevate your mystery shopping game.This session explores the do's and don'ts of AI in mystery shopping, covering practical applications like route optimization and efficient note-taking. We'll also discuss the ethical boundaries of AI use, emphasizing the importance of genuine human insights and avoiding fabricated feedback.
12:30 - 1:30 pm
Lunch
1:30 - 2:00 pm
Level Up Your Mystery Shopping Game
Join our panel of seasoned mystery shoppers and industry experts as they share their personal experiences, practical advice, and insider tips.
2:00 - 3:00 pm
Speed Shopping: Explore 6 Mystery Shopping Programs
Get ready to jumpstart your mystery shopping career with our interactive Speed Shopping session! You'll "speed date" six different mystery shopping programs. We'll dive into the specific requirements for each program and, by the end of the session, you'll walk away with the certifications needed to start accepting shops right away!
3:00 - 3:15 pm
Unlocking New Opportunities: Level Up Your Side Hustle Game
Get introduced to exciting side hustle opportunities available at Ipsos and beyond.
3:15 - 3:30 pm
Break
3:30 - 4:00 pm
*Premium Session: Lights, Camera, Insights: Mastering the Art of Video Mystery Shopping
Learn the ins and outs of video mystery shopping.
Virtual Attendee Exclusive: Navigating Mystery Shopping Platforms: PrestoShopper
Learn how to find new gigs, get certified for shops, and submit reports, all on the PrestoShopper app.
4:00 - 4:30 pm
Precision Pricing: Become a Pricing Audit Expert
Similar to mystery shopping, pricing audits require a keen eye for detail and a commitment to discretion. In this session, you'll learn how to conduct these audits effectively, gathering valuable pricing data for our clients while navigating store environments with a covert approach.
4:30 - 5:00 pm
Gas Station Focus: Dispensers & POP
This session dives into the world of gas station audits, with a specific focus on the "dispenser series" section that appears across many different oil & gas programs. We'll cover what to look for at each fueling dispenser, key terminology, and common infractions.
5:00 - 5:30 pm
The Great Mystery Shopping Game Show
Now that you’re a mystery shopping pro, come answer some questions and win prizes as we wrap up the workshop.
After the event, feel free to stay awhile. We’d love to connect with you!
*Premium sessions are available to in-person attendees. Virtual attendees can access these sessions to the virtual attendance track for an additional fee.
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